5 Sept. Visual Renderings.

Recap/Overview: Will you email me the list of “solutions” you generated in your groups last Thursday? mckenna.rose@lmc.gatech.edu

Part I: Ideal of Data Visualization

Please keep the following in mind as we watch the video, and be prepared to discuss your answers once the video has finished:
  • 1. Author: According to the designers in the video, how should the purpose of your visual communication or rendering inform your design choices?
  • 2. Audience: According to the designers in the video, what effect should visualizations have on audiences?
  • 3. Content: According to the designers in the video, what is the ideal relationship between content and design?

Eric, Brown. “The Art of Data Visualization.” Off Book. PBS. 8 May 2013.

Part II: Describing Design

Organize yourselves into groups according to the first few letters of your last name, and then groups 1 & 2 can meet in the front corners, group 3 in the middle, and groups 4 & 5 in the back two corners:

1. A-Fol 1. A-Be 1. A-Ho
2. For-Kel 2. Bo-F 2. Hu-M
3. K1-Mo 3. H-Mc 3. O-Q
4. Mu-Pl 4. Mi-S 4. R-Se
5. Po-W 5. T-W 5. Sm-Z

Once in your groups, introduce yourselves to one another, share the images you brought to class, choose the two you find most engaging, and then respond to the following questions drawing on the key terms from WOVENText (Emphasis, Contrast, Organization, Alignment, and Proximity):

Be prepared to discuss your findings. 

  • 1. Notice the organization of elements on the page. What comes first? What comes last?Why do you think the designer(s) chose this order?
  • 2. How is contrast used on the page? Does the use of contrast help to emphasize certain elements? Does the use of contrast provoke an emotional response in the audience? (Maybe consider how color affects emotion)
  • 3. What elements are aligned on the page? Does this alignment help you make connections between the data represented? Does it cause your eye to travel in a certain direction on the page? Why do you think the designer made the choices she did?
  • 4. How are elements positioned in relation to one another? Why do you think designers of the image put certain elements in proximity to one another and other farther apart?

Part III: Tool Workshop

Please complete the following on your own:
  • 1. Read through the Visual Rendering Assignment
  • 2. Navigate to and sign up for one of the recommended graphic tools. Test the graphic tool you chose for the remainder of class. I’ll walk around to answer any questions.



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